There is a well known problem with being an investor that also effects business owners and shareholders alike. However well you structure a company, a business, an idea, in the effort to become the principals of your business and your world, there is always the agents that effect it not to behave the way you, the public, or the company expected. This is called the Principal – Agent problem. Where the agent, such as a broker, financier, major shareholder, does what they want to do versus doing what you expect of them or what is best for the company.

This is the fundamental difference of being an investor or a Principal, and being a trader minded person. Often investors and principals go public and have the misconception that all parties related to the deal will work hard for them and do what is best for the company, and just having the pieces there are good enough. We see the woes of this, as other listings firm drive companies to go onto stock exchanges with just the symbol as the finish line, not giving any advice along the way. Often the firms have poor structures, and after listing, they have lost the support of the agents. Even if the structure is sound, like the types of companies FSE Listings Inc lists, when there is selling in the market, financers are not raising capital, sales projections are not always as expected, and there are general woes because there isn’t someone driving the horse carriage. It doesn’t have the trader.

A trader is a Principal who knows where the many pieces are, where the profits are made, orchestrates the event of going public and news to drive, motivate, and rally all the pieces together with authority. Have you ever seen how a trader directs their broker? Have you ever seen how a trader moves commodities, how they herd suppliers and the buyers into a frenzy to make the margin and opportunity happen!

The reality is, to become an executive, Principal, or part of a public market listed company by listing your firm, you need to pull all the pieces together with authority, creating the opportunities, and making it happen for your firm.

Working with experts can only help your business if you are willing to learn and embrace their knowledge, to be humbled regardless of your extensive business experience so as to make a whole perspective. Listing for first time executives is a learning experience, for even second time and third time CEOs and teams, they may have listed companies in the past, but it was another party who drove the process or rules and strategies have changed and their perspective is out-dated. Large investors and tycoons such as Branson, Trump, Buffet, and Gates are all traders in a Principal perspective. If you want to work with a team that both has the skill to list your firm and engage your trader mind and coach you as a public company principal, you should talk to FSE Listings. Let us help you find out what others cannot tell you it’s not just about getting a symbol it’s about your independent control of your companies destiny and that of your shareholders, a trader mind.

If you would like to list on a public market, are open to considering the Frankfurt Stock Exchange, and working with a team who can guide you as a CEO, you should contact Robert Russell at Russell@fselistings.com. FSE Listings Inc, http://www.fselistings.com